White Hot: The Rise & Fall of Abercrombie & Fitch

“White Hot: The Rise & Fall of Abercrombie & Fitch,” directed by Alison Klayman, explores the iconic brand’s journey from its peak popularity in the late 1990s and early 2000s to its eventual decline. The documentary delves into the company’s controversial marketing strategies, cultural impact, and the challenges it faced amid changing societal values and increased scrutiny.